JetBlue: Make a Move

Improving mobility
in transit deserts

Role: Concept Development, Systems Design, Visual Design, Motion Design
Duration: 6 weeks

The Challenge:

Corporate transparency is becoming a valuable tactic for many businesses in this world. Consumers are more likely to purchase from companies that show how they are trying to offset the ways that they are not good for the world. Create and design a "campaign to make a difference" for JetBlue.

The Outcome:

Make a Move, we move you, you move others: a campaign that empowers people to donate sneakers, scooters, bikes and money toward buses, to create mobility opportunities in transit deserts across the US.

View Process Deck

Campaign Branding